We were at a key moment of digitalisation, looking for an efficient solution to optimise sales management and communication with our customers. We implemented Unlatch CRM and, together with their team, we adapted it to our needs, achieving a complete integration with our sales processes. Thanks to Unlatch, we have significantly reduced administrative management time and improved sales traceability. The platform has optimised collaboration between teams, streamlined the closing of transactions and facilitated the centralisation of documents and tasks in each lead. Its flexibility and support have been key to improving our efficiency and offering a better service to our customers.
Masa is a consolidated business group in the construction and housing development sector with 50 years of experience. During all these years, we have built dozens of residential developments on the ...
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